Answer me this: Since when does ANY software industry player want us to reduce spending on their products? Remember how well Software Advantage worked out (For Microsoft--not for the consumer)?
If you think software costs are out of line with value, here's another concept to consider:
- You're aware of how you get to pay for every minute; every message; and, seemingly, every breath you take on your cell phone, right?
- You know how the cell companies do business, right? How about AT&T long distance?
- Now, picture the same model in terms of software...
- First they arrange to completely OWN the access - you just pay to use it;
- They initially charge a flat rate per user - Not much, but then again, we want EVERYONE completely addicted as quickly as possible;
- After you are hooked, and the costs to back out are prohibitive, they begin "adjusting" the rates to include per minute charges; per user charges; bandwidth surcharges; named user accounts; and so on...
- Then they move to additional service fees (as in the banking industry); access fees; data recovery fees; data storage fees; billing fees; license surcharges; Billy's vacation fees; and so on...
Oh...wait! Mr. (or) Ms. Software Billionaire says, "WE would never do that to our customer base." Right...